Beetroot Consulting Ltd
Innovating the Future of Business with Care, Equity, and Collaboration
Our work is empowering SMEs and Mission-Driven Organisations to Thrive in a Changing World. We design technology and change services that are bold, inclusive, and sustainable, building capability within organisations to prepare them for tomorrow's challenges.
Our Vision
Our Team & Partners
The People Behind Beetroot Consulting and the Partners Who Make It Possible.
Our networked approach brings together experts who share our mission of driving inclusive, sustainable change. Meet the core team, our talented partners and the key capabilities of micro-businesses we collaborate with to deliver exceptional results.
Kanika Selvan
Founder and Change Consultant
Will Tsang
Project Manager
Clara Parada
User Researcher & Founder of Purple Bonsai
Darleen Klug
Social Media & Marketing Consultant & Founder pf Westeria
Our Micro-Business Capabilities
Artificial Intelligence
Unleashing the Power of Artificial Intelligence & Automation
Data, Data & Data
Navigating Data: Management and Governance
EDIB
Building in by Design: Equity, Diversity, Inclusion, and Belonging
Explore the dynamic collaboration between Beetroot Consulting and our exceptional partner micro-businesses, elevating customer experiences with their unique expertise. With a diverse network of specialists cultivated since our inception, we ensure you receive tailored solutions from the right experts, all while maintaining the personal touch of a small business.
Our Mission & Vision
The Why
Beetroot Consulting Ltd exists to demystify technology and make it work for organisations and their end users. Founded in 2023, we've built our business on our values of collaboration, and authenticity. By embracing equity and difference, we ensure sustainable, long-term solutions for our clients.
Vision Statement
A world where technology aligns with purpose, creating a brighter future for all.
Embrace Difference
Lead with Authenticity
Create Clarity
Deliver Quality
The Journey of Beetroot Consulting Ltd
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2023: Foundation
Founded in 2023, Beetroot Consulting began as a networked business with a mission to empower SMEs and non-profits to adopt technology inclusively. Over time, we built partnerships that challenged traditional consulting approaches, focusing instead on care-driven, collaborative solutions.
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2025: Reimagination
In 2025, we are reimagined our business, introducing a revolutionary matriarchal business model. This approach prioritises relationships, equity, and long-term capability-building—transforming how organisations adapt to change and tech innovation.
What We Do
Beetroot Consulting
Bespoke consulting and change maturity development with an innovative, non-traditional approach to empowering organisations
  • Tailored service packages
  • Fresh, alternative methods
  • Long-term capability building
  • Strategic, bold solutions
Beetroot Partners
Standard packages that prepare your organisation for the future.
  • Readiness for AI
  • Readiness for Change
  • Readiness for Inclusive Growth
  • Readiness for Data-Driven Decision Making
Beetroot Collective
A membership-based platform for Organisations keen to learn, grow, and collaborate.
  • Calendar of expert-led workshops.
  • Downloadable tools and templates.
  • Peer-led collaboration sessions.
Why It Works…..
  • Combines multiple perspectives (e.g, AI + EDI + Learning Design).
  • Empowers organisations through hands on learning and embedded tools
  • Builds capability, avoiding creating a reliance on external consultants.
  • Enables organisation to focus on sustainable growth.
Why Beetroot Consulting is Different
Transforming business through care, equity, and collaboration

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Equity-Driven Innovation
Leading with a matriarchal business model focused on inclusive growth
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Capability Building
Creating sustainable solutions that empower organizations
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Collaborative Excellence
Combining AI, EDI, and learning design expertise
Our revolutionary approach combines authentic partnerships with inclusive innovation, ensuring sustainable transformation for organizations embracing tomorrow's challenges.
Why do we exist?
The Problem We Solve
SMEs, non-profits, Higher Education and mission-driven organisations need cost-effective expertise in change, technology, EDI, and operational sustainability.
What we offer
  • Affordable alternatives to large consulting firms
  • A team of multi-skilled experts in data, change, AI, EDI, user research & learning design
  • Unique matriarchal structure driving care-driven partnerships and micro-business experts..
Beetroot Consulting Research
Our Approach
At Beetroot Consulting, research is more than gathering data, it’s a commitment to people, curiosity, and continuous learning.
Because traditional research and service design often exclude the very people they claim to serve.
We choose to work differently. Our approach is about disrupting extractive dynamics and building genuine, trust-based relationships with the communities we work alongside.
We believe:
  • Research should not be extractive—it should be reciprocal
  • Lived experience holds as much weight as formal expertise
  • Community connection and consent matter more than speed or scale
  • When we prioritise inclusion, we design better systems for everyone
Whether we’re collaborating with clients, community members, or other businesses and platforms, we hold ourselves accountable to the same standard: care, clarity, and courage in everything we do.
Powered by Partners at Purple Bonsai
Purple Bonsai is a research and service design practice and part of Beetroot Partners.
Founded through the lens of 'Tech for Good' Purple Bonsai exists to ask better questions, listen with intention, and help build systems that truly serve people.
Specialising in User-Centred Research and work that is trauma-informed and equity-driven, Purple Bonsai’s approach is grounded in co-creation, accessibility, and care. It centres the lived experiences of those most impacted by inequity—particularly Black, minoritised, neurodivergent, and working-class communities—to inform better services, strategies, and decision-making.
Through a mix of methods including deep listening, journey mapping, service blueprints, prototyping. Purple Bonsai supports clients and communities to explore complexity with honesty and intention. This practice goes beyond gathering insights to challenging assumptions, building trust, and create space for reflection and transformation.
At its core, Purple Bonsai treats research as a powerful intervention, a way to redistribute power, spark connection, and seed meaningful change. For Beetroot Consulting, it strengthens our commitment to being a learning organisation, embedding reflection, reciprocity, and lived experience into everything we do. Research isn’t a phase, it’s an ongoing practice of learning, unlearning, and co-creation at the heart of how we deliver change!
Take Part in Our Research
Where are all the Black Women in Tech?
A bold new research project uncovering the experiences, barriers, and brilliance of Black women in tech across the UK, to create an inclusive tech blueprint for the future.
(In Partnership with Manchester Council & Manchester Digital. Powered by Purple Bonsai)
SME Tech Unlocked!
Tech shouldn't be a headache. We are on a mission to uncover whats really holding SME's back from making the right tech choices!
Click here to join the research & offer your SME insight!
(In partnership with Liverpool BA & Purple Bonsai)
Kanika Selvan : Moderation & Public Speaking
With over 17 years of experience in change, technical transformation and leadership, Kanika Selvan is a highly regarded moderator, facilitator, and speaker, known for her ability to lead impactful, inclusive, and strategically aligned events.
She specialises in:
  • Event moderation and panel facilitation
  • Creating engaging, inclusive spaces that spark meaningful conversations
  • Curating strategic and relevant content
  • Designing sessions that resonate with diverse audiences and support organisational goals
To find out more click for….
Beetroot Consulting's 2024/25 Social Impact Highlights
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Empowering SME's
Organisations improved through digital transformation & change tools!
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Groundbreaking Research
Innovative insights on digital inclusion and ethical tech
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Digital Advocacy
Strong growth in digital leadership and online engagement
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Inclusive Partnerships
Collaboration driving systemic change in tech
Explore our full 2024/25 Impact Report
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